SERVICES

Travel Trade Marketing and Representation Services

Public Relations

Travel Agent Community Outreach

  • Conduct in-agency presentations and sales calls.
  •  Set-up "Lunch and Learn's" and evening gatherings at local venues to attract home-based IC' s.
  • Educate our clients on the partnering opportunities (preferred supplier programs) offered by  major travel agencies, help select the best program and initiate the RFP process.  
  • We offer the same services as above, for introduction to US travel consortia organizations; which include a multitude of home based agency host companies.
  • Set-up and present webinars with A+ agencies through out the US.
  • Organize sales trips with supplier representative, to include events.
  • Consult on travel trade event participation and representation.
  • Organize Educational trips
  • Targeted e-mail blast and newsletters to our proprietary travel agent list.
  • Will represent client(s) at trade show events, press events and other marketing opportunites on a per diem basis.

Press Coverage

  • Press release and newsletter creation and distribution to  proprietary list of travel and lifestyle editors and freelancers for  print and digital outlets
  • Social media campaign on available platforms
  • Distribution of press information and develop theme stories.
  • Press events, i.e.to announce a Grand opening, a re-launch, a re-branding in targeted U.S. cities.
  • Coordination of press trips (group and individual) to destinations in cooperation with airline and tourism offices.
  • Representation in the Society of American Travel Writers (SATW), the national organization of U.S. travel journalists.
  • Monitoring of appropriate travel sites and blogs for placements and click-throughs.
  • Clipping service
  • Develop cross-promotion opportunitiesToday, video is not an option. It is a  necessity. Statistic show press releases that include video are opened  50 % more than simple press releases.


People

Mary Elizabeth Wheelis

Mary Elizabeth Wheelis grew up in the travel business, groomed by her mom, Town & Country magazine's Travel Director for 30 years. Mary Liz worked in all aspects of the travel industry; Travel Advertising Manager for Travel Age  magazines and Town and County  magazine, on-site hotel sales manager in New York City, sales manager for high-end representative companies;  E&M Associates and Sanctuare,  expanding sales  for clients such as, Necker Island and Richard Branson's brand - Limited Edition,  Mustique Villas, Grenadines,  San Pietro, Italy and more. Planned and escorted GM's on sales trips,  throughout the US, managed reservations and marketing departments for St. James Club, Antigua. 


With this experience under her belt , 10 years ago she  took the plunge and started her own company. Drawn to the small unique, niche market,  Mary Liz has successfully carved out a business marketing and representing privately owned properties and niche travel experiences in the US travel trade market. Her company, Travel Marketing Solution, offers a professional team and a menu of services for her clients.

Martha Morano

Martha Morano has rich experience in public relations specializing in lifestyle and travel. She began her career in the promotion and publicity departments of Simon& Schuster then Times Mirror publishing companies. She eventually transferred her public relations expertise to the travel industry working with distinctive, unusual, properties and introducing them to the media…putting them on the map. Hotels and travel are in her DNA having grown up with a journalist mother who took her along when inspecting hotels and writing stories. By age 17 she had seen over 100 properties and could tell which ones had character and were well run. She established her own company over 25 years ago blazing trails in the world of travel public relations working with undiscovered properties and overseas owners who were new the US market. Her understanding of the writers’ needs and the needs of her clients has served her well… “Every successful property has a unique personality which we discover and present” says Mrs. Morano, “writers need something to sink their teeth into and we find that something.”

Martha is a longstanding member of Society of American Travel Writers and has served on it membership committee.

www.moranopr.com